Unstale

Old blog posts lose traffic because what they say goes out of date: prices, statistics, year references. Unstale is a WordPress plugin that refreshes them with real AI, and shows you every change before it goes live.

How a refresh works

• It reads the published post and searches the live web
• It fact-checks the figures, prices and dates that matter, and lists each correction with its source
• It rewrites at the level you pick: Minimal, Balanced, Strong or Maximal
• It adds internal links, updates the SEO title and description (Yoast, Rank Math, AIOSEO, SEOPress) and fixes weak image alt text
• It drops the result in a review queue with a side-by-side diff. Nothing is published until you approve, the URL never moves, and Restore undoes it in one click

Who it is for

Bloggers, affiliate sites and agencies with hundreds of posts that still have rankings to protect. The free Content health screen sorts your archive by age and flags posts that compete for the same search, so you know where to start.

Bring your own AI

Unstale runs on the Anthropic, OpenAI or Google account you connect in WordPress 7.0. You pay your provider at cost, with no credits and no quota, and your content never passes through our servers.

The plugin is free on wordpress.org. Unstale Pro adds the Strong and Maximal levels, scheduled automation and bulk refresh, from 59 USD a year.